New Chevrolet Volt Ads Attack Nissan Leaf, Toyota Prius

New Chevrolet Volt Ads Attack Nissan Leaf, Toyota Prius  
Compared to the 2016 Chevy Volt, a Nissan Leaf could leave you stranded, and it’s at least far from range-anxiety free. Similarly, the 2016 Toyota Prius uses 1990s tech in its NiMh battery.
These assertions are not ours, but, but the gist of new attack advertisements Chevrolet has in store to wake public up to the new 53-mile EV range, Volt. The ads are set to debut online this fall, and also on TV.
“We’re going to go head-to-head with Leaf and Prius,” said Chevrolet’s global chief marketing officer, Tim Mahoney in a report by Ad Age. “The ads allow Chevrolet to talk in one way and they allow Chevrolet’s personality to come through. We’re going to be taking more risks.”
This revelation was given to journalists in San Francisco as the automaker has begun shipping first units to California and 10 other states following California emissions rules, and where Mahoney says it has sold the best.
2016 will be a small model year, the rest if the U.S. will get a 2017 model year beginning next spring, but meanwhile the offensive is on.
The Volt, launched its first generation in 2011 and was nearly hidden in plain sight. The car came on te heels of a bankruptcy, bailout, restructuring, and the Volt was a poster child for Republican election hopefuls because Obama backed it.
Chevrolet caught lots of criticism for not marketing it effectively nationwide, and even seemed to tuck its tail between its legs, revealing in January 2014 it has stopped advertising Volt outside California and tech fairs where public could comprehend its value.
Despite that, the Volt was, when objectively examined, really disruptive and now ads themselves will be disruptive for generation two in a mildly confrontational sort of way.
This psychology will include a scene with Leaf drivers stuck between floors in an elevator, an unnerving encounter, to get the point crosswise of an EV being stuck. Getting caught out of juice in a world oriented toward gasoline is no fun – especially when recharging takes a while for the Leaf unless you run out coincidentally at one of the few level 3 quick chargers out there.
What was not reported is the new 2016 Leaf will offer as much as 106 miles range – no doubt to counter the upgraded Volt as Leaf sales have start to fade compared to last year.
And the new Prius will son be shown in a higher-efficienct “eco” version which may have li-ion battery pioneered since 2012 in the plug-in Prius – and it will have superior fuel economy.
But the extended-range electric Volt is unique with skill to run on electricity then seamlessly switch to its 1.5-liter gas engine for hybrid mode.
Those who get it, well, they get it. But Chevrolet is trying to get past a public with apparent Volt blindness to see whether it can beat analysts predictions on tepid sales.
Mahoney said the attack ad thought is part of a “shattering perceptions” strategy that has increased brand perception by 3 percent.
The base Volt starts at $33,995, in this area $1,115 less than last year while delivering significantly longer EV range, and better mileage in gas operation at 42 mpg.
Ad Age

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Volt Enthusiasts Posts First Drive Review of 2016 Chevy Volt

Volt Enthusiasts Posts First Drive Review of 2016 Chevy Volt A Chevy Volt enthusiast in Canada has just posted a first-drive report for the 2016 Chevy Volt.
In small, most aspects of the new car impressed or were better than KickinInCanada’s 2012 model.
The review, printed below in its entirety was place on yesterday, and this poster is experienced and knowledgable in this area the Volt, so impressions may be helpful for others.
As a reference, ERDTT is mentioned. That is “Engine In succession Due To Temperature,” which engages the gas generator to augment HVAC function. This is a pet peeve of some Volt owners who wish GM had engineered a way to work around the need to turn on the gas.
Hey everyone, I had an incredible opportunity today to drive the new 2016 Chevrolet Volt premium trim level. I drove it at the GM Headquarters in Oshawa, Canada and it was one of the 6 or so recently delivered Volts in the last few days/week.
Here are my impressions: First thing, sitting in the drivers seat reminded me of sitting in the Cadillac ELR, obviously not as premium as the ELR, but premium nonetheless. All is perfectly laid out, the interior materials are more upscale, and visibility is improved over GEN 1. The shape of the A frame pillars seem to be better positioned. In stipulations of the interior, the Apple integration with your existing iPhone is fantastic. It displays either Google maps or Apple maps on the show screen which has much improved pledge over the ancient Volt. Now, it does require you to plug into the USB port as Apple wireless integration is not yet ready – but I was told it is coming. Read more

2016 Nissan Leaf To Get 110-Mile Range

2016 Nissan Leaf To Get 110-Mile Range Certain models of the 2016 Nissan Leaf will get up to 110 miles of all-electric range.
Rumors of the Nissan Leaf getting an increased range have been circulating for quite some time now, but one Nissan dealership has more or less confirmed the changes. Andy Mohr Avon Nissan also confirmed that the 2016 model is the end of the first-generation Leaf, but it will also be the first time the model is existing with two different batteries.
The standard Leaf will come with the same battery as the 2015 model, giving it an EPA-estimated pouring range of 84 miles while higher trim levels will get a battery with as much as 25-percent increased room, delivering a range as high as 110 miles, says the dealership on its website.
SEE ALSO: 2016 Nissan Leaf Could Have Over 105 Miles Range
It’s unclear whether the Japanese automaker intends to offer new trim levels for the 2016 Nissan Leaf lineup, or if the SV and SL models will be the ones benefiting from the larger battery. The dealership also didn’t announce pricing or availability yet and it’ll be fascinating to see if Nissan charges significantly more for the larger battery pack in a segment that is apt more competitive. The second-generation Nissan Leaf is expected to arrive within the next couple of years as a 2017 or 2018 model.
This article originally appeared at
Andy Mohr Avon Nissan

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July Nissan Leaf Sales Drop In Lockstep With Declining Production

July Nissan Leaf Sales Drop In Lockstep With Declining Production As production winds down for the 2015 Nissan Leaf in anticipation of a 2016 replacement, sales declined 45 percent from June’s 2,074 to July’s 1,174.
Nissan existing no commentary as to why it sees the sales declining, but it may not be as simple as consumer interest decreasing.
Certainly patrons are sitting back as the 2016 Leaf could be here as soon as October, and as the all-new 2016 Chevy Volt is delivered in October and the fourth generation 2016 Toyota Prius also is pending, but there may be more to it than that.
According to Michigan-based analyst Alan Baum, Nissan has tapered production at its Smyrna, Tenn. plant steadily this year.
Specifically, number of units produced are as follows: Jan. 3,339; Feb. 2,587; Mar. 2,139; Apr. 2,575; May 1,569; June 504.
As you can see while sales dropped by a sizable 900 units from June to July, production was slashed by 1,065 units.
What this means for actual supply in local markets is up in the air, and Nissan certainly is not out of cars, but the number of “days on hand” has decreased since January to a low last month. The number of “days on hand” is a calculated number, not an actual number of cars on hand, and refers to number of days until the automaker is all out of cars to sell.
This has dropped from 148 in January to 62 in June, and this could mean local availability at specific dealers of specific trims may be slowing sales. This is not clear, but at least certain is there are fewer cars than there were just a few months ago.
The Chevy Volt has also seen sales whither this year as it’s in an in-between time from 2015 to 2016 model year, and Prius sales are also down and have been for months. Volt supplies which are better known have not been the problem. There are between 4,000-6,000 Volts available which means no shortage, and patrons simply know for a fact the 2016 Volt is much improved and already orders are being accepted in California.
Of course myriad other factors come into play to to a degree clarify sales declines, not least being lower gas prices and perhaps even several negative articles in recent months alleging electrified vehicles’ green credibility is overstated.
SEE ALSO: 2016 Nissan Leaf Could Have Over 105 Miles Range
It’s a shaky market for these reasons and more, and eventually sales results are anyone’s guess when it gets aptly down to it, but also said is Nissan is preparing a higher-range Leaf for 2016. And, this is enough to make public take pause all by itself.
The automaker has not announced that it will indeed do so, but InsideEVs reported it’s very likely a 105 mile range Leaf may come to replace the 84 mile EPA rating of the 2015 model.
SEE ALSO: Nissan Testing 250-Plus-Mile Range Leaf Mule With New Battery Chemistry
If so, this would be a stop-gap measure until the 2017 Leaf arrives ahead of schedule in that year – and after a longer time interval than Chevrolet took to replace the Volt launched the same month as the Leaf in December 2010.
Carlos Ghosn, CEO of Nissan has said a 250-mile range Leaf mule is in testing in Japan for the 2017 Leaf, and Nissan does have a new battery chemistry.
Meanwhile the number of those who stepped up last month and took the present goods was cut significantly.

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Brand Loyalty Reaches 10-Year High For Car Buyers

Brand Loyalty Reaches 10-Year High For Car Buyers Customers are more loyal to automotive brands than they’ve been in 10 years.
Brand loyalty has reached a 10-year high during the first quarter of 2015, IHS Automotive has revealed. According to the company, brand loyalty reached 52.8 percent with numerous automakers experiencing 10-year highs in loyalty rates including Chevrolet, GMC, Infiniti, Jeep, Land Rover, Lexus, Lincoln, Mazda, Mitsubishi, Nissan, Porsche, Subaru and Volvo.
In the past 10 years, the number of models available in the U.S. has increased by 33 (12 percent), with customers returning to market now having a superior number of choices of models to choose from, rising the chances that they’ll take to the same brand.
Growing popularity of leasing vehicles has also contributed to rising brand loyalty as well as improved new vehicle quality. Automakers are also putting a superior focus on loyalty and customer satisfaction over time as marketers are aware that it is more cost effective to retain a customer than to conquest one.
“The increased number of different models within brands makes it simpler for households that may need a different type of vehicle to maintain their loyalty,” said Tom Libby, manager of automotive loyalty and diligence analysis at IHS Automotive. “In addition, the increased popularity of leasing since the downturn has helped significantly as lessees are consistently more brand loyal compared to retail owners.”
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Top 5 Least Fuel Efficient Hybrids

Top 5 Least Fuel Efficient Hybrids Hybrids tend to be synonymous with brilliant fuel economy, but that doesn’t mean all hybrid vehicles are gas sippers.
At the top end of the scale sits the Toyota Prius. A hybrid with one of the best gas mileage ratings, its combined 50 mpg is far above many gas-only vehicles.
At the other end but, some models grow to be taking advantage of their hybrid badge, offering marginal efficiency. And we’re not talking in this area supercars like the LaFerrari (which has an overall fuel rating of 14 mpg).
When shopping for a new car, said that 79 percent of Americans name fuel economy as the most vital factor in their buying choice. Instead of assuming that a hybrid status automatically bestows a vehicle with farthest fuel economy, buyers should take a quicker look at the EPA rating.
Below are five of the least fuel efficient hybrid models now on the market.
5. Audi Q5 Hybrid
Combined fuel economy rating: 26 mpg Read more

2015 Hyundai Sonata Eco Review

2015 Hyundai Sonata Eco Review
Vehicle Facts
28 / 38MPG8.4 / 6.2L/100kmBODY TYPE: SedanTECHNOLOGY: GDI Internal Combustion EngineBASE MSRP: $24,085
Last June following Hyundai’s April introduction of its seventh-generation Sonata lineup, Hyundai existing a counterpoint to the still-pending – but since revealed and due-this-spring hybrid version – the Sonata Eco.
What makes an “Eco” an eco, and how economical is it? Well, as you’ve guessed already, it’s not a hybrid, but rather it relies on a trend we’ve seen elsewhere – a downsized and turbocharged engine – and this is the only Sonata that gets a seven-speed dual clasp automatic transmission.
The lower-price-point 1.6-liter turbo alternative comes as a package priced near the second-cheapest 2.4-liter non-turbo Sonata trim level, and nets three mpg better rated combined fuel economy.
Why is the Eco here? Hyundai says it is experimenting with the relatively low-priced, lighter, somewhat more technologically advanced alternative to the SE and Sport trim levels of the Sonata and it does have a certain appeal.
Gamma Four-Cylinder
Similar in principle to other carmakers’ less vital but potent and efficient turbocharged engines, Hyundai’s 1.6-liter four-cylinder Eco has the smallest displacement among Sonata siblings. But with mandatory induction, direct injection, and more torque than the 2.4 naturally aspirated fours, its go-power is enough. Read more

What Can We Expect For The 2016 Prius?

What Can We Expect For The 2016 Prius? The Prius was once the top alternative-energy statement, and if Toyota has anything to say in this area it, despite declining sales last year for the car now late in its life cycle, the fourth-generation aims to rectify this state of affairs.
Not to exaggerate the downturn, although 2014 sales declined 11 percent, the Liftback still managed to give up 123,000 units counting consumer and fleet buys.
SEE ALSO: Cheap Gas, More Choices, and Possibly Ford Are Hurting The Aging Prius
That means despite its being overshadowed in the headlines by the rising plug-in darlings of green-cardom like Tesla’s Model S, Chevrolet’s Volt and Nissan’s Leaf, in an off year its sales nearly doubled their combined total of under 66,000.
CH-R Concept.
But the car that once was the ride of choice to Hollywood galas has been declining for more than 12 months. Because it monthly outsells the next-nearest hybrid – usually another Toyota – by three-to-one, it hasn’t been pulling its weight as much, and the hybrid take rate has declined 1 percent since 2012 due also to low-priced gasoline and improved square choices.
Alas. What’s a (not) poor automaker like Toyota to do?
Answer: Toyota is busy at work attempting to spiff up a new Liftback in the hopes of making this the most-special one yet – and by no means mind that it doesn’t plug in.
Let’s not forget the new actual pinnacle of Toyota’s efforts. The Mirai FCV is to follow the protracted path of the Prius. It’s name means “future” in Japanese.
An improved plug-in version is expected to follow too, but it’s with the Liftback Toyota hopes to lead the charge in its determination to expand its Hybrid Synergy Drive’s market dominance – its hybrids presently own around 70 percent of the U.S. market.
Perhaps just as much a victim of its own success, upstarts now have Toyota working extra hard. For you, the potential buyer, that’s excellent though, aptly? Likely. Toyota has not really shown any photos of the new Prius Liftback, playing its hand close to its chest. Posted are shots of the CH-R Concept which may lend design cues and signal a new direction where it’s no longer hip to be square, but trying to be hip, and pretty well only hip.
What we will eventually get to see, possibly by this fall for the 2016 model year, will settle all speculation. Meanwhile, based on what Toyota has let slip so far, this is what we may see.
Two Battery Choices
Toyota is a conservative company. As far back as 2007 talk was of incorporating a lithium-ion battery instead of nickel-metal hydride, but the company went with proven and paid-for NiMh in the 2009 third-gen car and li-ion in the plug-in version revealed a couple years later that was based upon it. Read more