New Chevrolet Volt Ads Attack Nissan Leaf, Toyota Prius

New Chevrolet Volt Ads Attack Nissan Leaf, Toyota Prius  
Compared to the 2016 Chevy Volt, a Nissan Leaf could leave you stranded, and it’s at least far from range-anxiety free. Similarly, the 2016 Toyota Prius uses 1990s tech in its NiMh battery.
These assertions are not ours, but, but the gist of new attack advertisements Chevrolet has in store to wake public up to the new 53-mile EV range, Volt. The ads are set to debut online this fall, and also on TV.
“We’re going to go head-to-head with Leaf and Prius,” said Chevrolet’s global chief marketing officer, Tim Mahoney in a report by Ad Age. “The ads allow Chevrolet to talk in one way and they allow Chevrolet’s personality to come through. We’re going to be taking more risks.”
This revelation was given to journalists in San Francisco as the automaker has begun shipping first units to California and 10 other states following California emissions rules, and where Mahoney says it has sold the best.
2016 will be a small model year, the rest if the U.S. will get a 2017 model year beginning next spring, but meanwhile the offensive is on.
The Volt, launched its first generation in 2011 and was nearly hidden in plain sight. The car came on te heels of a bankruptcy, bailout, restructuring, and the Volt was a poster child for Republican election hopefuls because Obama backed it.
Chevrolet caught lots of criticism for not marketing it effectively nationwide, and even seemed to tuck its tail between its legs, revealing in January 2014 it has stopped advertising Volt outside California and tech fairs where public could comprehend its value.
Despite that, the Volt was, when objectively examined, really disruptive and now ads themselves will be disruptive for generation two in a mildly confrontational sort of way.
This psychology will include a scene with Leaf drivers stuck between floors in an elevator, an unnerving encounter, to get the point crosswise of an EV being stuck. Getting caught out of juice in a world oriented toward gasoline is no fun – especially when recharging takes a while for the Leaf unless you run out coincidentally at one of the few level 3 quick chargers out there.
What was not reported is the new 2016 Leaf will offer as much as 106 miles range – no doubt to counter the upgraded Volt as Leaf sales have start to fade compared to last year.
And the new Prius will son be shown in a higher-efficienct “eco” version which may have li-ion battery pioneered since 2012 in the plug-in Prius – and it will have superior fuel economy.
But the extended-range electric Volt is unique with skill to run on electricity then seamlessly switch to its 1.5-liter gas engine for hybrid mode.
Those who get it, well, they get it. But Chevrolet is trying to get past a public with apparent Volt blindness to see whether it can beat analysts predictions on tepid sales.
Mahoney said the attack ad thought is part of a “shattering perceptions” strategy that has increased brand perception by 3 percent.
The base Volt starts at $33,995, in this area $1,115 less than last year while delivering significantly longer EV range, and better mileage in gas operation at 42 mpg.
Ad Age

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Toyota Reveals 2016 RAV4 Hybrid

Toyota Reveals 2016 RAV4 Hybrid Today in New York Toyota announced the RAV4 Hybrid due to launch this fall.
The brand’s eighth hybrid uses the same essential powertrain that the new Lexus NX 300h crossover does, a 2.5-liter system with eCVT transmission, and included “intelligent All-Wheel Drive” (AWD-i), which employs an electric motor for rear propulsion duties.
Specific miles per gallon has not been announced, but for reference, the NX 300h AWD is rated 33 city, 30 highway, 32 combined. Unknown is whether weight or aerodynamic differences would result in much of a variance.
Also for reference, the 2015 non-hybrid RAV4 is rated 22 city, 29 highway, and 25 combined and the 2016 RAV’s mpg has also not been published.
Vital Segment
The RAV4 itself was launched in 1994 and invented the segment which has grown as a successful sales leader in this family oriented segment said Bill Fay, assemble vice president and general manager.
“Twenty years later, it is still making news,” he said of the RAV4, “as its sales are among the fastest growing in the segment, and I’m not just talking in this area any segment, but the fastest growing segment in the diligence. There is no doubt that the RAV4 is hot aptly now.”
As has been seen before for Toyota’s hybrids, the base level will be a higher grade than the square gas RAV4’s four grades of LE, XLE, Limited and SE.
The RAV4 Hybrid starts at the XLE level and a Limited is to be made available also. Read more

Tesla 2014 Earnings: Revenue is Up, But Capex Is Even Higher

Tesla 2014 Earnings: Revenue is Up, But Capex Is Even Higher According to Tesla’s fourth-quarter and calendar-year 2014 financial statement, the electric carmaker just barely met its goal of 35,000 vehicles built last year.
Overall earnings were up from the year before, though numbers didn’t post quite as high as analysts’ predictions, said Tesla.
The increase in capital expenditures outpaced revenue gains over the year, as the company continues to add stores, service centers and Superchargers. And Tesla CEO Elon Musk expects these costs to continue to grow in 2015.
“We’re going to waste staggering amounts of money on Capex,” said Musk in a webcast today.
Construction for the Nevada-based Gigafactory adds to the capex bill, but Musk is predicting the battery factory will be operational next year.
Financials fall small of expectations
Tesla reports both GAAP and non-GAAP earnings, the latter of which Musk says provides a more accurate depiction of cash flow although analysts have questioned this assertion, and non-GAAP does on paper grow better where non-GAAP can highlight losses and shortfalls.
“Our non-GAAP measures align the recognition of revenues and costs related to a vehicle sale with the time when the customer really gets the car and we receive cash,” said Tesla.
For Q4, Tesla reported a non-GAAP revenue of $1.1 billion. While this is an increase from 2013 Q4 figures, it doesn’t quite reach the $1.22 billion in revenue anticipated by Bloomberg.
Shares were down $0.86 in Q4, with an adjusted net loss of $0.13 (non-GAAP). Again, this falls small of Bloomberg’s prediction that Tesla would earn $0.32 a share. In 2014, shares
“No matter what investors should prepare for a huge swing following its earnings release,” said Kristen Scholer with The Wall Street Journal. “According to Bespoke Investment Assemble, shares of the car maker go in in this area a 10-percent range in the session after it reports. That’s in this area twice the average of all stock reactions crosswise the broader S&P 500.” Read more

Power And Style For Mitsubishi Concept XR-PHEV

Power And Style For Mitsubishi Concept XR-PHEV Mitsubishi Motors North America, Inc. (MMNA) unveiled the Mitsubishi Concept XR-PHEV during its press conference at the 2014 Los Angeles Auto Show.
Featuring a performance-oriented yet highly efficient plug-in-hybrid electric vehicle (PHEV) drivetrain, the Mitsubishi Concept XR-PHEV crossover is said by its maker to hint at the future design direction for Mitsubishi Motors production vehicles in North America
The motive force for this concept-car creation, said Mitsubishi Motors, comes in the form of a adjoin engine/adjoin-wheel drive gasoline-powered 1.1-liter inline-3-cylinder turbocharged engine producing 134 horsepower (100 kilowatt) which is paired with a compact electric motor producing 161 horsepower (121 kilowatt) with a high-boost converter and a main drive lithium-ion battery pack. The battery pack has a storage room of 14 kilowatt-hour and is located beneath the stump of the cabin.
SEE ALSO: Mitsubishi Outlander PHEV Completes Asia Cross Country Rally
MMNA said this potent yet extremely efficient powertrain amalgamation makes for exciting sports car-like acceleration while offering exemplary fuel and energy efficiency – truly the best of both worlds.
A new component development to the MiEV technology system which is included on the Concept XR-PHEV is said to be the high-boost converter. Mitsubishi clarified this converter raises the MiEV system to 700 volts and helps to additional improve energy output and efficiency from both the electric motor as well as the generator. Read more

Revised C-Max Unveiled

Revised C-Max Unveiled Ford Motor Company unveiled a revised C-MAX and Grand C-MAX with a new exterior design, interior as well as what Ford calls major fuel efficiency and CO2 emissions improvements.
The revised five-seat C-MAX, available in the U.S., and seven-seat Grand C-MAX will go on sale crosswise Europe in ahead of schedule 2015. The models is said to introduce advanced technology including Ford’s SYNC 2 voice-activated connectivity system.
“The Ford C-MAX has earned a reputation for providing a balance of fantastic fuel economy, open, sporty handling and a flexible, roomy interior package,” said Stephen Odell, Ford executive vice president for Europe, Middle East and Africa. “All powertrains benefit from CO2 improvements without sacrificing any of the car’s fantastic pouring dynamics. The new Ford C-MAX family also delivers levels of refinement often found in larger, more upmarket vehicles – including the segment-first Hands-Free Tailgate that only requires a gentle kicking motion to gain access to the boot space.”
Ford first introduced the C-MAX in 2003 and said since then it has sold more than 1.2 million in Europe. The vehicle is now in its third generation.
While the exterior and interior have been retouched, lots more is experience under the hood. The new C-MAX is said to offer improved CO2 figures and for the first time feature as standard Ford’s Auto-Start-Stop technology on EcoBoost gasoline and 2.0-litre TDCi diesel engines.
The most improved model is expected by Ford to offer a 20 percent reduction in CO2 emissions.
The new C-MAX family powertrain line-up will be existing in Europe with Ford’s new 1.5-liter TDCi diesel engine. The C-MAX family will continue to be existing with two versions of the 1.0-liter EcoBoost gasoline engine. Read more

2015 VW Jetta Is 2014 TOP SAFETY PICK+

2015 VW Jetta Is 2014 TOP SAFETY PICK+ The redesigned 2015 Jetta has been named an Insurance Institute for Highway Safety (IIHS) 2014 TOP SAFETY PICK+ when equipped with the optional Forward Collision Warning system.
The 2015 Jetta is now on sale in U.S. dealerships and offers three gasoline engines, a TDI Clean Diesel, and a hybrid powertrain.
These Jetta models offer a amalgamation of both passive and active systems, featuring a number of available driver help systems, including Blind Spot Monitor with Rear Traffic Alert and Forward Collision Warning.
Blind Spot Monitor
VW clarified this system utilizes a flashing symbol in the outer area of the side mirrors to help alert the driver to vehicles that are in the vehicle’s blind spot or approaching from the rear. This is intended to help improve driver awareness when changing lanes. The system uses radar sensors to “monitor” a space around the vehicle with a range of approximately 65 feet. Customers who choose the Blind Spot Monitor option automatically get the Rear Traffic Alert help system as well.
Rear Traffic Alert
This new driver help system is existing in tandem with Blind Spot Monitor, added VW. The system not only helps alert the driver to stationary and moving vehicles directly behind the vehicle; it also detects vehicles approaching from the side which may be hard for the driver to see. The radar-based sensor module can even detect objects up to 65 feet away. In case of an impending collision, the system gives an acoustic warning.
Forward Collision Warning
Per VW, this system uses radar sensors to monitor the distance from traffic ahead of the vehicle. The Forward Collision Warning system helps alert the driver of critical adjoin-end collision situations, both acoustically and visually by a clear warning symbol in the instrument cluster. The radar sensor buys both the position of stationary cars and motorcycles and those moving in the same direction as the vehicle. The sensor is hidden behind the VW logo on the radiator grille.
Additionally, VW said all Jetta models are equipped with standard Electronic Stability Control (ESC), six airbags, Anti-lock Brakes (ABS), Electronic Brake-pressure Distribution (EBD), Electronic Stability Control (ESC), and Hydraulic Brake Help (HBA).
“The redesigned 2015 Volkswagen Jetta not only brings a sleek new design but also offers customers state-of-the-art technology, making the ultimate amalgamation of Volkswagen design, performance, and world-class engineering,” said Mark McNabb, Chief In commission Officer, Volkswagen of America, Inc. “To have IIHS recognize the vehicle as a Top Safety Pick + confirms that our commitment to safety and engineering pays off in delivering a standout compact vehicle.”
VW added the Driver Help Package is available on select Jetta models, and includes the Forward Collision Warning system.
According to the IIHS, “Top Safety Pick+” is based on excellent ratings in the moderate overlap adjoin, side, roof strength, head restraint tests; no less than an acceptable rating in the small overlap adjoin test; and at least a basic rating for adjoin crash prevention.

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Knowsley Schooling About Conservation With A Leaf

Knowsley Schooling About Conservation With A Leaf Screening kids how to care for their environment as well as getting them interested in animals seem to go hand in hand with the use of an EV. Or so believes the Knowsley Safari.
This UK zoological attractions has added an electric Nissan LEAF to its fleet which is being used by the zoo’s Learning and Discovery Team as they give up a conservation and sustainability message to schools crosswise the North West.
The Knowsley Safari said its team of two full-time educators clock up around 10,000 miles a year working predominantly with primary school kids and often transport a variety of snakes, spiders and assorted creepy-crawlies.
Sponsored by local dealer Nissan Liverpool in Sefton Street and wearing Knowsley Safari’s livery, Nissan said the vehicle is exciting using electricity from the attraction’s own solar panels and is therefore entirely free to run.
As a zero emissions vehicle, Nissan added the Leaf is also making a sizeable contribution to the park’s environmental and sustainability goals. The park already harnesses rain-water and operates a zero-to-landfill policy.
“In many ways the LEAF is the exact car for us. It’s fantastic,” said Richard Smith, Head of Visitor Air force at Knowsley Safari. “Because we’ve been able to couple our charger to our solar panels there are effectively no in succession costs and that’s a real advantage. But we also operate in accordance with a strict sustainability plot and in that regard the Leaf is a winner too. It fits very neatly with the overall message the Learning and Discovery Team are delivering at schools crosswise the region.”

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Ford Downgrades Hybrid Model MPG Ratings

Ford Downgrades Hybrid Model MPG Ratings Ford has already faced the music regarding its Fusion and C-Max hybrid’s advertised mpg versus real world, and today the company admitted an error while substantially downgrading mpg for all its 2013-14 regular full hybrids and plug-in Energi models.
Conventionally powered Ford Fiestas were also adversely affected, and the root cause, said Ford, had to do with engineering tests that were mis-calibrated. Ford said it learned the mix and volunteered the information to the U.S. EPA.
SEE ALSO: Ford Cuts C-Max EPA rating to 43 MPG Combined Read more